Introducing BRM’s AI Negotiator SuperAgent

James McGillicuddy

Co-founder & CEO

James McGillicuddy

Co-founder & CEO

James McGillicuddy

Co-founder & CEO

Product

May 7, 2025

If you’ve ever groaned at the thought of negotiating with a vendor, you’re not alone. It’s time-consuming, uncomfortable, and draining. You’re forced to choose between spending hours to save dollars or spending dollars to save hours—and neither option feels great.

That’s exactly why we built BRM’s Negotiator SuperAgent. This fully automated agent takes the negotiation process off your plate, helping you reach fair deals while slashing 90% of the time and effort you’d normally spend on the negotiation. 

Why We Built It

BRM was founded to arm teams with the right tools. Agents that assist are imperative to our mission. We started through building the BRM––a system of record for all vendor data, communication, and decisions. Even with a great system, managing vendors is onerous. Our Agents change this. Our Negotiator Agent changes the game. Too often, only your biggest vendors get real attention, and if they are performing, you might just swallow that “standard 15% upsell” and the smaller subscriptions quietly auto-renew at inflated rates and less favorable terms.

We knew there had to be a better way. So we trained our AI to battle against the fiercest sales reps, and take on the smaller vendors that don’t want to prevent churn. And we have been winning.

Our Offerings

Negotiation Copilot
Work side-by-side with our Agent to:

  • Strategize your approach

  • Draft persuasive emails

  • Compare contracts and competitor terms

Autonomous SuperAgents
Just mark a vendor as churned and let our Cancellation Agent:

  • Draft a legal notice of cancellation

  • Lock down payment methods

  • Alert internal stakeholders

How It Works

When it’s time to buy or renew, BRM’s AI Negotiator:

  1. Launches the first salvo for renewals—informing vendors of your intent to churn.

  2. Analyzes competitors and market data for new purchases, then drafts a targeted campaign aligned to your goals.

  3. Ingests your emails via native Gmail integration—reviewing both historic and current threads.

  4. Crafts a tailored negotiation strategy for each vendor.

  5. Communicates directly (with your approval), handling every email exchange until the deal is done.

All you need to do is review, and send.

What You Can Expect
  • Better pricing, faster. Most negotiations wrap up faster. Especially at the end of the quarter, month, and year.

  • Negotiate every vendor. No “VIP list” only; even your $50/month tools gets negotiated, if time is free, why not?

  • Fully autonomous. From email threads, to analyzing contracts the agent handles it all.

  • Real results. Early adopters report an average of 25% savings per contract and 80+ hours freed over six months.


525 Brannan St, Suite 100. San Francisco, CA 94107

© 2024 BRM. All rights reserved.

Connect with us

525 Brannan St, Suite 100. San Francisco, CA 94107

© 2024 BRM. All rights reserved.

Connect with us

525 Brannan St, Suite 100. San Francisco, CA 94107

© 2024 BRM. All rights reserved.

Connect with us